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How to create a beautiful landing page in WordPress?

Overview of this article

Let us first familiarize ourselves with what a landing page is and why we need it, and then jump to how to create a landing page.

What is a landing page?

As the name implies, the login page redirects the user to a specific web page to perform special actions. It may be potential customer capture, sales, product release, etc.

You can redirect users from various sources such as Facebook ads, emails, social media posts, etc. to your landing page, just to name a few.

Landing pages are great prospects for generating potential customers to increase your mailing list or drive more sales.

You can’t stop here; technically, you can use landing pages to attract users to attract more traffic and business.

Why the login page?

Generate relevant data and insights

Do you want to know which specific campaign or channel can help you attract more potential customers? The truth is that tracking the behavior of landing pages through various activities can be very useful, because you will get the right insights about your target audience.

This insight can help you determine the overall effect and results very well.

Increase email list

The landing page is best used as a way of potential customer generation, which means that your business will ideally receive an email, phone number, and you can turn it into a potential customer.

The landing page must include a form that asks the user to provide information. This form can be a good way to increase the email list.

By using this email list, you can send various promotions, newsletters and promotional sales offers to help your business stay ahead.

Brand awareness

Landing pages can greatly increase your brand awareness. This will help users interact with your brand, making it more likely to recognize your business.

Therefore, when designing a login page for your business, remember that the appearance of the page is unique so that customers can easily remember it. Don’t forget to put the brand logo on the landing page.


The landing page is designed to achieve a specific goal. You might be able to optimize the elements of the login page so that you can perform as many actions as possible for that particular task. This will enable users to understand that you can identify their problems and thus help them by solving their problems.

In addition, you can add various recommendations for specific services or products on the landing page.

I hope you have an understanding of the advantages of landing pages and how to make good use of the advantages associated with them.

How to create a great landing page in wordpress?

Thanks to some of the best WordPress plugins below, which can help you quickly create a target page.


Do you like the drag and drop feature of WordPress? If so, then you might like OptimizePress.

With the support of the real-time editor, OptimizePress can monitor the changes you make to help you create a beautiful login page.

Provides a variety of drag and drop components, these components can quickly help you make any landing page, such as sales, marketing or any page you want to make.

optimizepress wordpress theme free download

In addition, you can also use 30 predefined templates. You don’t need to be technically proficient, but you can design any page from scratch.

Thriving architect

Thrive allows you to create amazing pages with high conversion rates without writing a line of code. Loved by thousands of marketers and business owners.

Thrive includes top-quality features such as split testing and advanced performance analysis. Thrive provides more than 160 templates for you to use to speed up the creation of target pages.

Thrive Landing plugin WordPress

You can use Thrive Landing plugin with any WordPress theme, so try to create excellent sales, marketing, and content pages.


InstaBuilder is another easy-to-use landing page builder that can help you build responsive websites. InstaBuilder has a large number of design functions, such as text, columns and buttons.

instabuilder wordpress plugin free download

In addition, you will be equipped with various functions, such as a built-in image editor, integrated graphics and an optional firewall. It also has a built-in analysis function that can help you analyze what’s happening on the landing page.


Elementor is one of the most popular solutions, with more than 2 million in use. It is a real-time page generator, with more than 25 modules, which can help you create a multi-functional login page.

Some of these modules are:

  • Column
  • Label
  • Icon/image box
  • Social icons
  • Sidebar
  • Icon/icon list
  • Google Map
  • Pictures, videos
  • Progress bar
  • Testimonials

Elementor wordpress plugin free download

Elementor has few pre-made templates, so you can start it faster, and you can choose to save, import and export design templates. All designs are suitable for mobile devices, and built-in more than 400 awesome icons, more than 800 Google fonts, SEO optimization.


SiteOrigin’s Page Builder is one of the most popular WordPress plugins, with more than 1 million installed. It is suitable for almost all types of themes, and pages can be created without coding.

siteorigin page builder free templates

Some functions:

  • Real-time editor-no need to save/refresh the page to see its appearance
  • Available in 17 languages
  • Version control-don’t worry about new changes breaking your functionality. You can always roll back or roll forward with one click.
  • Custom CSS-just add a small amount of CSS? no problem.

Most importantly, it is free.


Beaver is one of the acclaimed WordPress page generators, which works perfectly with the Genesis framework.

Beaver is developer friendly, SEO optimized, responsive and supports WooCommerce. It can collaborate with any WordPress theme.

wordpress theme beaver builder child theme

More than 275,000 sites trust Beaver. You can create a login page from scratch or choose from more than 30 templates.

Beaver provides a streamlined version with limited functions for free, so please try how it works.


Qards by Designmodo is an excellent plugin that can create excellent landing pages in card or presentation style. You can create promotional websites, launches, articles, photo stories in minutes. Qards is fully responsive and supports embedded editing.

Not just a landing page, you can also use Qards to create a complete website without coding.


If it does not include “Potential Customers”, the list will be incomplete. One of the market leaders in providing solutions for potential customer capture, login page creation, and digital asset delivery.

Leadpages wordpress plugin download

You can create high-performance landing pages with more than 350 templates, prospect pages, or start from scratch completely. Leadpages is a SaaS-based solution, integrated with WordPress, Joomla, Drupal, etc. Some of the notable features are:

  • Drag and drop customization
  • Use analytics for A/B testing
  • Clue capture with link, popup
  • One-click registration
  • Countdown timer
  • Integration with most email services

Leadpages allows you not only to add pages to WordPress, but also to add any site including Facebook pages. If you are serious about potential customers, please try “Leadpages”.

In the early days, creating a login page was an expensive process, but with the above plugins, you can quickly create an actionable login page at an affordable price. Some of them are free.